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“The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy: How the World's Most Powerful ... the American Economy (English Edition)”,作者:[Charles Fishman]
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The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy: How the World's Most Powerful ... the American Economy (English Edition) Kindle电子书

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页数 : 共314页 生词提示功能: 已启用 更先进的排版模式: 已启用
快速翻书: 已启用 语种: 英语 读者对象: 18 及以上
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From Publishers Weekly
Fishman shops at Wal-Mart and has obvious affection for its price-cutting, hard-nosed ethos. He also understands that the story of Wal-Mart is really the story of the transformation of the American economy over the past 20 years. He''s careful to present the consumer benefits of Wal-Mart''s staggering growth and to place Wal-Mart in the larger context of globalization and the rise of mega-corporations. But he also presents the case against Wal-Mart in arresting detail, and his carefully balanced approach only makes the downside of Wal-Mart''s market dominance more vivid. Through interviews with former Wal-Mart insiders and current suppliers, Fishman puts readers inside the company''s penny-pinching mindset and shows how Wal-Mart''s mania to reduce prices has driven suppliers into bankruptcy and sent factory jobs overseas. He surveys the research on Wal-Mart''s effects on local retailers, details the environmental impact of its farm-raised salmon and exposes the abuse of workers in a supplier''s Bangladesh factory. In Fishman''s view, the "Wal-Mart effect" is double-edged: consumers benefit from lower prices, even if they don''t shop at Wal-Mart, but Wal-Mart has the power of life and death over its suppliers. Wal-Mart, he suggests, is too big to be subject to market forces or traditional rules. In the end, Fishman sees Wal-Mart as neither good nor evil, but simply a fact of modern life that can barely be comprehended, let alone controlled.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From AudioFile
Do you shop at Wal-Mart, or avoid it like the plague? THE WAL-MART EFFECT may change your shopping habits, and it most certainly will affect your perception of economics and business practice today. Charles Fishman takes a hard look at supply, demand, and pricing, as well as business practice as developed by Sam Walton, and now his children. Alan Sklar brings his narrating experience in reading nonfiction to bear on this "tell all" book. Sklar approaches each revelation with fresh enthusiasm, even when Fishman''s text is repetitive. Delving into Wal-Mart''s secrets will change your perception of marketing and business forever. M.B.K. © AudioFile 2006, Portland, Maine-- Copyright © AudioFile, Portland, Maine

The Christian Science Monitor
The Wal-Mart Effect saunters through the influential economic ‘ecosystem’ that the discount chain represents with clarity, compelling nuance, and refreshing objectivity.

The Washington Post
A must-read if one is even to begin understanding the global dominance of Wal-Mart. --此文字指 hardcover 版本。

作者简介

Charles Fishman is a senior editor at Fast Company. In 2005 he was awarded the prestigious Gerald Loeb Award, the highest award in business journalism, and he had been a finalist for the Loeb in three of the last four years.

In 2004 his story about Wal-Mart was given the New York Press Club's award for the best magazine story about business. He has appeared regularly on NPR, CNN, and Fox News. --此文字指 hardcover 版本。

基本信息

  • 文件大小 : 552 KB
  • 生词提示功能 : 已启用
  • 纸书页数 : 314页
  • 出版社 : Penguin Books (2006年1月19日)
  • X-Ray : 未启用
  • 文本到语音转换 : 已启用
  • 语种: : 英语
  • ASIN : B000PC0SE6
  • 用户评分:
    4.0 颗星,最多 5 颗星 1 星级
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richard e whitelock
5.0 颗星,最多 5 颗星 BE CAREFUL OF FOOL'S GOLD
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5.0 颗星,最多 5 颗星 Still Timely and Relevant
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5.0 颗星,最多 5 颗星 I love to Hate Wally-World...
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John Amelung
5.0 颗星,最多 5 颗星 Great behind the scenes insights.
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