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Conceptual Blockbusting: A Guide to Better Ideas, Fourth Edition (英语) 平装 – 2001年10月30日

James L. Adams (作者)

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Conceptual Blockbusting (Fifth Edition): A Guide to Better Ideas
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The best-selling guide to overcoming creative blocks and unleashing a torrent of great ideas-updated for a new generation of problem solvers.

James Adams's unique approach to generating ideas and solving problems has captivated, inspired, and guided thousands of people from all walks of life. Now, twenty-five years after its original publication, Conceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. With new examples and contemporary references, Conceptual Blockbusting is guaranteed to introduce a new generation of readers to a world of new possibilities.

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基本信息

出版社: Basic Books; 4 (2001年10月30日)
外文书名: PBA: 概念大拍卖
平装: 240页
语种： 英语
ISBN: 0738205370
条形码: 9780738205373
商品尺寸: 15.2 x 1.8 x 22.6 cm
商品重量: 286 g
品牌: Basic Books
ASIN: 0738205370
用户评分: 2 条商品评论
亚马逊热销商品排名: 图书商品里排第327,787名 (查看图书商品销售排行榜)
- 第33位 - Popular Psychology Creativity & Genius
- 第54位 - Creativity（创造力）
- 第167位 - Entrepreneurship

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作者简介

James L. Adams is professor emeritus at Stanford University, where he has chaired several programs, taught courses on design and creativity, and participated in many executive programs. Trained as an engineer and artist, he has conducted corporate workshops around the world. He lives on the Stanford campus.

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放慢脚步遇见美

非常好的书

2016年2月3日

版本: 平装已确认购买

好书，细细研读，代码大全作者推荐

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2015年6月7日

版本: 平装已确认购买

《编程珠玑》里作者推荐的！

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此商品在美国亚马逊上最有用的商品评论

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Brett Sanders

Practical steps for creativity and thinking about thinking

2017年12月12日 - 已在美国亚马逊上发表

已确认购买

This is one of those books you'll want to read once a year. It provides practical steps for expanding your mind, teaches you to think about thinking, and helps you identify "conceptual blocks". These blocks are limiting your ideas and keeping you from reaching higher levels of creativity. The subject of the book seems a bit elementary based on the title - "Conceptual Blockbusting", but there is a lot to be learned. Don't assume it is just another book about problem solving.

Practical steps for expanding your mind
This book will help you get unstuck when problem solving. We all fall into familiar thinking patterns when we are trying to solve problems. Often times we just need to apply a different thinking strategy or language (visual, mathematical, verbal, etc) in order to see the problem in a different way and help get unstuck. Adams does a great job of proving and reinforcing the concepts with exercises throughout the book. I was surprised by how often I fell right into the traps of these exercises and how well they highlighted
my familiar (and limiting) thinking patterns.

Thinking about thinking
The ideas in this book are very closely related to mindfulness, but with an emphasis toward problem solving and creativity. Adams teaches us to think about thinking in the same way that a golfer would think about his golf form. There are certainly better forms of thinking that can be identified and practiced. In fact, Adams argues that it is similar to a muscle that can be exercised and strengthened.

Identify "Conceptual blocks"
You will start to realize all the conceptual "blocks" that are obstructing on your ideas. These include perceptual blocks like stereotyping, delimiting the problem too closely, inability to see the problem from various viewpoints. They include emotional blocks like the fear of taking a risk, no appetite for chaos,
and judging rather than generating new ideas. They also include cultural and environmental blocks like taboos, traditions and changes, and non-supportive environments. A lot of these blocks may seem intuitive, but it's important to remember them and identify them in our thinking patterns.

Conclusion
I wish this book was a little better organized and had a summary at the end. It would be nice to go back and review the conceptual blocks. Also, the pictures and diagrams were fun and interesting, but seemed mostly random. Overall, I highly recommend reading this book to expose the mental blocks which are holding back your ideas. You'll have a surge of new ideas after reading it and you'll start looking at your problems in new and useful ways.

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Ben Brink

Excellent book. Jim Adams had just written his first ...

2018年6月19日 - 已在美国亚马逊上发表

已确认购买

Excellent book. Jim Adams had just written his first edition, when I took (and TAed) his problem solving course at Stanford about 38 years ago. Many years later, I am doing some adjunct teaching in entrepreneurship. I am now using the 4th edition (he is working on a 5th) for a new class I am writing on creativity and entrepreneurship. This edition has all the insight from the first--but updated to keep it fresh.

homedaddy

Should be Required Reading for All Disciplines

2018年5月20日 - 已在美国亚马逊上发表

版本: 平装已确认购买

This book has been useful to me for over 20 years in how to set about solving problems in design, engineering, creation, and interpersonal differences. I've used its principles in marketing, videography, graphic design, copywriting, leatherworking, landscaping, team building, and many other activities. It's helped me look past my biases and preconceptions, yet still trust my gut. Finally, it even makes a point most people overlook: what appears to be a problem may not actually be one (saving lots of time and possible discord). I lost my copy years ago and just ordered a new one last week. I want to show it to my boss.

slbrook

To get a better idea, decompose and know thyself

2005年9月24日 - 已在美国亚马逊上发表

版本: 平装已确认购买

This book is great for a lot of different industries. I am in the software industry. James Adams has some great ideas on creating great ideas. This is a book that makes the phrase "think outside of the box" make sense and puts some content to the cliche. This book is a very good book for inventors or anyone in the creative frame of mind. We all have some values we hold and it is the ability to re-evaluate these values to create that breaks us out of our molds. In other words, our perspective on the world can actually inhibit or assist us with creativity. Mr. Adams helps to put these values in a container to assess what is helpful and which are not. I keep a copy of this book for occasional reference.

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McKay Anderson

Great Book!

2016年4月26日 - 已在美国亚马逊上发表

版本: 平装已确认购买

The book is really great. I got it for a design trip that I was taking to Boston and it was a perfect plane ride. The book gives you activities to do along the way which is perfect if you sometimes start falling asleep while you are reading a book. I highly recommend the book as a creative professional.

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