Conceptual Blockbusting: A Guide to Better Ideas, Fourth Edition (英语) 平装
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- 语言 : 英语
- 平装 : 224页
- ISBN : 0738205370
- 品牌 : Basic Books
- 尺寸 : 14.61 x 1.91 x 23.5 cm
美国亚马逊： 37 条评论
Should be Required Reading for All Disciplines2018年5月20日 - 已在美国亚马逊上发表
This book has been useful to me for over 20 years in how to set about solving problems in design, engineering, creation, and interpersonal differences. I've used its principles in marketing, videography, graphic design, copywriting, leatherworking, landscaping, team building, and many other activities. It's helped me look past my biases and preconceptions, yet still trust my gut. Finally, it even makes a point most people overlook: what appears to be a problem may not actually be one (saving lots of time and possible discord). I lost my copy years ago and just ordered a new one last week. I want to show it to my boss.
Excellent book. Jim Adams had just written his first ...2018年6月19日 - 已在美国亚马逊上发表
Excellent book. Jim Adams had just written his first edition, when I took (and TAed) his problem solving course at Stanford about 38 years ago. Many years later, I am doing some adjunct teaching in entrepreneurship. I am now using the 4th edition (he is working on a 5th) for a new class I am writing on creativity and entrepreneurship. This edition has all the insight from the first--but updated to keep it fresh.
To get a better idea, decompose and know thyself2005年9月24日 - 已在美国亚马逊上发表
This book is great for a lot of different industries. I am in the software industry. James Adams has some great ideas on creating great ideas. This is a book that makes the phrase "think outside of the box" make sense and puts some content to the cliche. This book is a very good book for inventors or anyone in the creative frame of mind. We all have some values we hold and it is the ability to re-evaluate these values to create that breaks us out of our molds. In other words, our perspective on the world can actually inhibit or assist us with creativity. Mr. Adams helps to put these values in a container to assess what is helpful and which are not. I keep a copy of this book for occasional reference.
Great Book!2016年4月26日 - 已在美国亚马逊上发表
The book is really great. I got it for a design trip that I was taking to Boston and it was a perfect plane ride. The book gives you activities to do along the way which is perfect if you sometimes start falling asleep while you are reading a book. I highly recommend the book as a creative professional.
Simply Excellent2013年10月19日 - 已在美国亚马逊上发表
The author does an excellent job of exposing the reader to alternative strategies to both enhance the qualities of one's ideas and to navigate around intellectual road blocks. I have used this book in courses for Masters and Doctoral students and send it as a gift to my interns since it is a great reference to have on the shelf when one needs to find a fresh approach. Short and to the point this is not an academic treatise so much as a secret weapon for the problem solvers in government and industry!