Our Iceberg Is Melting(冰山在融化)

《冰山在融化》是寓言故事，但对企业的运营却很有启迪。因为全球化竞争已使企业的脚下成为了随时会融化和崩塌的冰山。要化解危机求生存，唯有持续不断地找到新冰山，但其问又充满了变数。对此，本书给我们提供了变中求胜的思路。

Summary
A simple fable with profound lessons for working and living in an ever changing world.

This charming story about a penguin colony in Antarctica illustrates key truths about how deal with the issue of change: handle the challenge well and you can prosper greatly; handle it poorly and you put yourself at risk.
The penguins are living happily on their iceberg as they have done for many years. Then one curious penguin discovers a potentially devastating problem threatening their home - and pretty much no one listens to him. The characters in this fable are like people we recognise, even ourselves. Their story is one of resistance to change and heroic action, confusion and insight, seemingly intractable obstacles and the most clever tactics for dealing with those obstacles. It is a story that is occuring in different forms around us today - but the penguins handle change a great deal better than most of us.

Based on John Kotter's pioneering work on how to make smart change happen faster and better, the lessons you can learn from this short and easy-to-read book will serve you well in your job, in your family, and in your community. And these lessons are becoming ever more important as the world around us changes faster and faster.

Book Description
Most of the denizens of the Antarctic penguin colony sneer at Fred, the quiet but observant scout who detects worrying signs that their home, an iceberg, is melting. Fred must cleverly convince and enlist key players, such as Louis, the head penguin; Alice, the number two bird; the intractable NoNo the weather expert; and a passle of school-age penguins if he is to save the colony.

Their delightfully told journey illuminates in an unforgettable way how to manage the necessary change that surrounds us all. Simple explanatory material following the fable enhances the lasting value of these lessons.
Our Iceberg Is Melting is at once charming, accessible and profound; a treat for virtually any reader.

From Publishers Weekly
Harvard Business School professor Kotter, author of the bestselling Leading Change (1996), teams up with executive Rathgeber to offer his contribution to the "business fable" genre. Kotter presents his framework for an effective corporate change initiative through the tale of a colony of Antarctic penguins facing danger-inspired, perhaps, by today's real-life global warming crisis (or, perhaps, by March of the Penguins' box office). Under the leadership of one particularly astute bird, a small team of penguins with varied personalities and leadership skills implement a thoughtful plan for coaxing the other birds in their colony through a time of necessary but wrenching change. The logic of Kotter's fictional framework is wobbly at times-his characters live and act very much like real penguins except that one carries a briefcase and another ("the Professor") cites articles from scholarly journals-and the whimsical tone will not be to everyone's taste. However, this light, quick read should fulfill its intended purpose: to serve as a springboard for group discussions about corporate culture, group dynamics and the challenges of change.

From AudioFile
In a penguin colony in Antarctica, a curious bird discovers that the iceberg the colony lives on is melting. His task is to convince the other birds and to come up with a plan to save the colony. The story is intended to be a fable for the business world as it faces change. And therein lies the dilemma. The fable is so long that many listeners will wonder what the point is. Finally, the authors list strategies for coping with change. Oliver Wyman reads well, and there is an interview with the authors at the end of the audiobook, which is especially helpful for people who won't be discussing the book in a group. R.C.G.

About Author
John Kotter has been on the faculty at Harvard Business School since 1972. He is the author of eleven award-winning titles and frequently gives speeches and seminars at Harvard and around the world. He lives in Cambridge, Massachusetts.

Holger Rathgeber spent his early professional career in Asia. He has worked in industry since the early 1990's and is now with one of the leading medical technology companies, Bectom Dickinson. Raised in Frankfurt, Germany, Rathgeber currently resides in White Plains, New York.

Book Dimension:
length: (cm)20.8 　　　　　　　　　　　　　　　width:(cm) 13.8

Spot Reviews
Robin Geffen, Financial Times Magazine
'It promotes the idea of in-depth thinking...in business it is
important to listen to different strands of thought'
--This text refers to the Hardcover edition.

Customer Reviews
Robin Geffen, Financial Times Magazine
'It promotes the idea of in-depth thinking...in business it is
important to listen to different strands of thought'
--This text refers to the Hardcover edition.

What People Are Saying
Robin Geffen, Financial Times Magazine
'It promotes the idea of in-depth thinking...in business it is
important to listen to different strands of thought'
--This text refers to the Hardcover edition.

Illustration